Halloween light

Halloween light

Ellie Lok

Aspiring Full-stack Developer

On my journey to becoming a excellent engineer.

Feel free to send email and say hello!

About
Experience
Projects

About Me

I am an aspiring full-stack developer skilled in React, TypeScript, and modern CSS frameworks. Passionate about creating responsive, user-friendly web applications, I focus on combining thoughtful design with solid engineering for performance and accessibility. Currently completing my Master of Information Technology at Monash University, I plan to reside in Melbourne, Australia.

Previously, I worked as a Senior Advertising Specialist at Fastlane, where I gained deep experience in digital marketing and user analytics. This background helps me design products that are both data-informed and user-centered. Outside of coding, I enjoy traveling, hiking, and exploring virtual worlds from Summoner's Rift to Hyrule.

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Experience

Jul 2025 - Present

Teaching Associate (TA)

Advanced Database, Monash University

Facilitated postgraduate lab sessions by guiding practical exercises in database technologies (StarSchema, PostGIS, SQL queries).

DBeaverPostGISPostgreSQLDocker

Aug 2022 - Jan 2024

Senior Advertising Specialist

Digital Marketing, Fastlane

Managed and optimised multi-channel digital advertising campaigns across Google, Meta, and programmatic platforms. Ensured alignment with overall brand strategy, conducted performance analytics, and improved ROI through A/B testing and audience segmentation.

Google AdsMeta AdsGoogle AnalyticsProgrammaticFigmaData Studio

Projects

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TIPSYTRACK, ALCOHOL HARM-REDUCTION WEB APP

Developed a full-stack web application to help adults in Victoria track alcohol consumption and promote safer drinking habits. Built with Next.js (App Router), TypeScript, Tailwind, and Neon Postgres. Implemented Google Vision API for drink label scanning, local storage-based privacy features, and gamified progress tracking. Deployed on Vercel with protected routes and responsive UI components (Shadcn, Radix).

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KICKSTART, COMMUNITY STREET SOCCER VOLUNTEER PLATFORM

Co-led development of a Vue.js + Firebase web platform to connect volunteers with community street soccer sessions. Integrated Firebase Authentication (email/Google login), Firestore (session management), and Cloud Functions with SendGrid for automated notifications. Designed interactive admin dashboards and data charts, ensuring accessibility (WCAG 2.1 AA) and responsive user experience.

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VOLUNTRACK, VOLUNTEER MANAGEMENT ANDROID APP

Led development of a serverless platform to upload and classify bird species using image recognition. Integrated AWS services including Cognito (access management), S3 (image storage), Lambda (image processing), DynamoDB (tag storage), and SNS (notifications). Connected AI model for bird classification through serverless architecture; generated prediction projectNames and metadata.

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BIRDTAG, AI-POWERED BIRD IDENTIFICATION WEB APP

Spearheaded the development of a full-featured web app for managing bird identification and volunteer data. Integrated an AI model to analyze uploaded bird images and generate classification results. Implemented a subscription feature for users to receive analysis updates and notifications. The platform was fully built and deployed on AWS using a serverless architecture for scalability and cost efficiency.

👻 Halloween Edition. Made for the spooky season.

Crafted with React, Next.js & Tailwind CSS. Hosted on Vercel.

© 2025 Ellie Lok.